A nossa missão é colaborar com organizações para criar impacto. Aceleramos inovação, lançamos produtos digitais e moldamos experiências que levam a projetos de sucesso e a um mundo mais justo e sustentável.
Cynthia is as dynamic as you can get! Admin, PR, Design Manager, and passionate music lover—from soulful rhythms to heavy (really heavy) metal. As an Office & Community Manager at Koos, she shares the goal of building a better future. Let’s connect, share stories, and delve into life’s profound topics together.
Marlen chose a career where user research and solving complex challenges for our planet and people plays a huge role. Her heart beats for regenerative design and social entrepreneurship, so she constantly partners up with like-minded people to create impact together. If the everyday urban jungle becomes too much you will find Marlen on the yoga mat, sailing Berlin rivers or exploring new countries and cultures.
Myrthe wants to create delightful experiences while making people around her excited and motivated about service design. Collaborating with various stakeholders and disciplines to find answers to complex questions, that’s is her jam!
Victoria’s driver is to make a result-oriented impact, either with professionally finished designs or through behavioural research, prioritising user needs and aligning them with business-driven results while also considering design for our society and culture. She is a true creative, from illustration to being a part-time Dj and has a passion for museum hopping.
Olya likes 3 things about design the most – to create, simplify and have fun. Using her psychology background, she tries to find the middle ground between how users think and what they do to make their life easier and more pleasant. Meanwhile, Olya calls herself an explorer and tries to get the most different and extensive experience with her time on this planet.
Lies fully believes in the power of design to solve the complex challenges we face as a society. So, her mission is to unlock this power by sharing our Design knowledge with as many people as possible. That is why Lies is super excited to lead the Koos Design Academy!
Floortje uses her emphatic and curious mindset to help people get the best approach to improve their customer experience. Besides that, you can find her enjoying life while cooking, eating French cheese, drinking wine, travelling, working out, painting, exploring new music or enjoying the sun.
Iryna is passionate about designing digital products to solve various problems people and businesses might face. As a startup co-founder, the product mindset helps her to better understand the correlation between the desires of customers and stakeholders.
For Iryna reading the life stories of founders, designers and people from the digital is inspiring!
Vasco is enthusiastic about combining business and engineering with service design to see how real needs turn into actual outcomes and processes. Although analytical, he enjoys the value that openness and creativity bring. Former ballet dancer and a sports fan, you can find him listening to the most random music, from classical to techno.
Luiz is eager to make the world a better place, one experience at a time. He understands how everything is interconnected and how new ways of re-organising can be designed to improve society, environment and other key stakeholders. He also likes the intersection between design and AI, since he’s worked as Data Scientist. In his free time, Luiz enjoys laying in the sun with friends to chat and cooking sweets.
Siddi WoutersChief Executive Officer and founder of Koos Digital
Laura van OverhagenService Designer
Laura likes to describe her way of working as a merge of service design and sailing, her two passions. Goal-oriented, she spots a dot on the horizon and sets the direction to go! When she finds obstacles along the process, she’s flexible to adjust. Laura believes the balance stands between being a go-getter & open-minded.
Laura is passionate about designing for people with people to improve their happiness and health by improving their experiences. She is intrigued by finding the common thread in masses of data and has a special affinity for healthcare-related projects. Besides abusing her beloved drawing tablet to express herself, Laura likes sports, especially horse riding.
Mirjam finds helping people be more aware of their feelings in all sorts of dynamics (1 on 1, in teams, with colleagues, clients, etc.) and how to address those feelings genuinely satisfying. Co-creating and co-executing preventive strategies for an engaged and productive staff are fundamental to her HR work.
Matilde wants to make sure she contributes to the world’s healing, so having the chance to share the transformational power design holds is very fulfilling. Writing is like therapy for her. She can be as creative as possible and make anything sound exciting. A newbie in Amsterdam, Matilde is always looking for a new adventure!
Nadia is a sucker for out-of-the-box, creative thinking, especially if it turns out to be products/ services that positively impact society! She is also very interested in combining UX with psychology and human behaviour because she believes in holistic learning. From singing to writing a book, Nadia just loves art and caring for people.
Angelo is fascinated by any form of expression, especially when it comes to art! As a designer, he takes it as inspiration while emphasising with people and their needs, to create meaningful experiences that will enrich their lives.
Stijn and his energy never go unnoticed – with his laugh, he can elevate the spirit in any room! Between sports classes, coffee breaks, and caring for the office plants, you can find him deeply concentrated in his design files. Stijn loves diving into design trends and creating a good mix between customer, brand, and great design.
Marieke believes a positive attitude and good intentions could save the world! So she applies them when untangling the complexity of human behaviour (mainly on a strategic level and seemingly conflicting interests) and solving it through design. Jolly and happy is the best description of Marieke, who loves Christmas songs.
Ruben is Koos’ real Bourgondiër with a knick for sales. He focuses on improving employee and customer experience because there’s not one without the other! His ‘Go all in’ mentality reflects his passion for soccer, good food and Friday night drinks.
Catia is a hands-on designer. Getting to know people and their realities, to be able to materialise ideas and bring innovation to life is her passion! No wonder she finds the first and last part of the double-diamond the most interesting. Catia loves adventure – she climbed the highest point of Portugal.
Mariana is excited about solving big problems and making sense of complexity while making the world a better place. Empathising with the problem and defining the challenges ahead give her the most satisfaction! For Mariana, there’s nothing like being a mother of 30+ plants and photographing beautiful places.
Joris is a venturous service designer with a passion for innovation. With a background as product owner and strategic design, he challenges the status quo with his curiosity. Joris loves going on out-of-the-ordinary adventures and enjoys doing his meetings from a beach club so he can jump in his surfboard after.
Lizza is a strong believer in the change-maker role design holds. She focuses on inclusivity, making sure everyone feels welcomed at the party of her designs! She does this with a positive and ‘going the extra mile’ attitude. When not saving the world, Lizza glides on her longboard, following the flow of swimming or dancing.
Erik loves to design digital products that allow him to be amazed by people and dive into new topics. He gets as much energy out of developing a product until the last pixel as interviewing people at the kitchen table. Erik came to the realisation he spends way too much money on vinyl records but it’s stronger than him.
Michaël loves a challenge – this becomes evident from his cooking adventures as well as his projects. He lives by his favorite expression “simplicity is a puzzle of complexity”, by finding the common thread and bringing structure. Moreover, he’s the real Captain Planet at Koos, ensuring we keep an eye on our social and ecological responsibility.
Saskia likes to integrate user needs into experiences that blow minds, making the experience for both the user and the developer a true delight. Her superpower is to translate service design insights into tangible solutions. Whether it’s about digital products or real-world stuff, she likes to give shape to new ideas.
Oda likes to be the expert in the design process but enables clients to be experts in their field. She does it by surprising them with the power design holds while she dives into the different contexts (new clients or industries). As a sucker for sports, Oda collects them – hockey, sailing, Koos HIT training, snowboarding, and trying to windsurf.
Joost has a mission – to prove design thinking can make a significant contribution to societal change and develop it at Koos. As so, he focuses on sustainability, developing methodologies, experimenting, and changing systems from the inside out. Joost has a lot of other creative outlets, from playing guitar to drawing!
Jules is an expert in user-centered innovation and customer experience design. Within five minutes he is able to skillfully set up a suitable project approach for your challenge and also repair your leaking showerhead. Call it magic!
Paula is like the mum of the Koos family. As office manager, she takes care of all Koosjes and runs the house so that others can focus on their creative input. Besides this, Paula works out almost every day! “I almost worked out on Monday, almost on Tuesday…”.
Jette is always motivated to realize the big ideas in her head. She loves it when a plan comes together. Beauty can be found in everything, whether it’s a designer chair or a potato masher. Jette is just like the user behaviour she observes: There’s always more than what meets the eye!
With her skills in Interaction Design, unlimited curiosity and passion for graphic design, Emilie is our prodigy for great digital services. Her graphic talent hasn’t gone unnoticed; she presented her work at the Dutch Design Week and was recently asked to design her own postal stamp.
Noortje gets thrilled with the enthusiasm from thinking about strategy and branding. With her down-to-earth attitude, she always manages to keep the overview in times of creative chaos, unless it’s the chaos in her wardrobe because that is way too small for her gigantic sneaker collection.
Boris has the sharp view and quick thinking of an eagle. He extracts new insights from complex problems within seconds! Besides that, Boris loves having an audience. Whether he’s facilitating a Service Design Masterclass or performing as DJ, he shines.
Natalie is a master at capturing the essence of any problem and loves translating this into solid strategy, bringing different perspectives together. There’s no complex challenge she can’t navigate through due to her strategic thinking. Know of a book club? Natalie is in love with reading and is looking for one!
Hidde knows what is needed to create an ultimate experience. With a lot of experience in the field of digital and strategic design, he’s on a quest to find out how best to combine the beautiful fields of service and UX design to create products people love to use.
Nynke gets engaged with development and growth. She likes to make sure that everything runs smoothly and that everyone gets the best out of themselves! Nynke does a challenge a year to get outside of her comfort zone – from helping toads cross the road to joining a Christmas choir.
RJ always dreamed of running his own company and seeing it flourish. And now he’s living it! He enjoys making Koos the funniest place to work and solving exciting challenges while driving positive impact. Happy Koosjes, happy clients! Adventurous by heart, RJ loves safari.